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Entrepreneurship Insights


My first Podcast on Drivecore story and Rare earth free motors evolution
My first technical podcast. Thank you, Bandhan Goyal, for hosting me for such a thoughtful conversation on your podcast. I truly enjoyed discussing my journey, DriveCore Emobility Systems Private Limited mission, and India's opportunity to lead in rare-earth-free EV motor technology. I hope this conversation inspires more engineers, entrepreneurs, and innovators to build globally competitive EV technologies from India. 🇮🇳 → Why rare earth magnets are a geopolitical risk, an
Murali krishna
Jul 11 min read


🤖 One phone every second. No workers. No lights. Just AI and robots.
Xiaomi's "dark factory" is already here. Is this the future every manufacturer is chasing? XiaoMi has entered the era of dark factories, where production is fully automated with no workers and no lights. These factories use robots, AI, and machine learning to run operations 24/7 without human intervention. But what exactly are dark factories? Dark factories, also called "lights-out manufacturing," are facilities where machines handle all operations without the need for human
Murali krishna
Jun 292 min read


36,000 strong today, and feeling incredibly grateful. 🙏🚀
Thank you to everyone who reads, comments, shares, and contributes their knowledge. Every interaction has helped grow this platform into a valuable space for EV and motor enthusiasts. Grateful beyond words. 🙏 What has been the most valuable EV or Electric motor topic you've learned from this community? Drop your choice in the comments (or suggest your own topic). 👇 I'd love to hear your thoughts. #ElectricVehicles #LinkedinCommunity #EVs #ElectricMotors #FutureMobility #Bu
Murali krishna
Jun 221 min read


As a die-hard EV fan,I never thought I'd agree withPorsche saying "no" to an electric 911.
My last post covered Ferrari’s first EV Luce. Interesting, considering Enzo Ferrari once said: “When you buy a Ferrari, you buy an engine.” Yet Ferrari entered the EV era. Porsche is taking a different path. CEO Michael Leiters made it clear. The 911 stays combustion and hybrid. Why? Its rear-mounted flat-six defines it. An EV can match performance. But can it preserve architecture? That’s the real engineering debate. ⚙️ Ferrari is changing the powertrain. Porsche is protecti
Murali krishna
Jun 171 min read


I didn't leave corporate life expecting an easy journey. My first month as a founder made me question....Is India startup-ready yet?
I didn't leave corporate life expecting an easy journey. My first month as a founder made me question.... Is India startup-ready yet? As a first-generation entrepreneur, I am seeing both sides. As a corporate employee, The ecosystem looked exciting. As I began my startup journey, at DriveCore Emobility Systems Private Limited The experience felt different. Investors say they support early-stage startups. Many founders hear, "You are too early." In my perspective, India's next
Murali krishna
Jun 132 min read


I think EV cost optimization is becoming Just as critical as EV innovation itself.Do you agree?
One challenge I constantly see in India’s EV growth is balancing affordability with technology innovation. Customers want lower prices. 💲 At the same time, they expect: • Better range • Faster charging • Premium features • Higher performance Higher battery capacity improves range, but also increases vehicle cost and weight. 🔋 More powerful motors improve performance, but increase system complexity and pricing. 🧲 Customers want affordable EVs With premium expectations. B
Murali krishna
Jun 41 min read


One question keeps coming to my mind recently: Can India's EV industry scale sustainably Without reducing rare earth dependency?
China controls a major share of the Global rare earth magnet supply. Now imagine EV demand growing Faster than magnet availability. Rare earth magnets are critical to High-power-density PMSM motors Used in many EVs today. That is exactly why rare-earth-free Motors are becoming- Increasingly important for the- Future of electric mobility. The next EV revolution may not be driven by batteries alone. It may be driven by Motor technology, Material innovation, and Supply
Murali krishna
May 301 min read


India imported $757 million (₹6,300 crore ) worth of electric motors from China in 2024 alone.Something is seriously broken.
We have the engineers, the market, and The demand to build every single one locally. The gap isn't technology. It isn't talent either. I've worked with engineers in Shenzhen and Chennai. The capability is identical. So what's actually different? 🔹 China has an ecosystem. Suppliers, simulation tools, test labs, and motor designers — all within 50km of each other. 🔹 India has islands. Brilliant engineers, separated by broken supply chains, Imported tools, and very less motor-
Murali krishna
May 251 min read


Two people. One idea. One EV missionWhat started after office hours became Drivecore. 🚀
One conversation two years back changed everything. ⚡ We shared similar goals. We discussed India’s EV future. We saw one major problem. Rare earth dependency was rising. Supply chains looked uncertain. That sparked the Drivecore journey. We started building alternative motor solutions. The PM assist Synchronous reluctantace motor. Simple idea. Difficult execution. Suddipto took the earlier leap. He built the business foundation and team. I focused on motor technology. Many d
Murali krishna
May 141 min read


How did Royal Enfield stay timeless for decades?
BGR answers it beautifully in this podcast. From growth to principles. 🏍️ From product thinking to brand building. The biggest learning for me? Royal Enfield never sold just motorcycles. They sold emotion and character. Honestly, Govindarajan B's podcast felt better Than many management schools. Lots of learning. My key takeaways shared below. Don't miss out. • How did RE build customer emotion? • How did production grow massively from 2000. no. Motorcycles per year in 1950
Murali krishna
May 142 min read


Royal Enfield in Andhra Pradesh. ❤️My heart smiled twice today.
Royal Enfield in Andhra Pradesh. ❤️ My heart smiled twice today. This news brought pride and emotion together. Never imagined I would see RE In my home state one day. ₹2,200 crore investment planned in Satyavedu, Tirupati district. Around 267 acres allocated. Nearly 3,000 direct jobs expected. Phase 1 targeted by 2029. Phase 2 planned by 2032. Royal Enfield entering Andhra Pradesh feels very personal to me. Hope this creates opportunities for Thousands of young engineers. Thi
Murali krishna
May 71 min read


The leap I delayed for years.I finally chose action over comfort.I’m taking my first step into entrepreneurship.
For a long time, I wanted to- build something of my own. But I stayed in my comfort zone. This time, I chose a bold action. I recently quit my job and started DriveCore Emobility Systems Private Limited with my friend Suddipto Mandal. This feels exciting and scary together. The timing felt right. And having the- Right partner made it easier. At Drivecore, we are working to solve key EV challenges. Reducing rare earth dependency is one focus. Improving after-sales experience i
Murali krishna
May 61 min read


Closing my chapter at Royal Enfield on a high —by being the part of the Flying Flea launch.
Today marks my last day at Royal Enfield. Over the past two years, I’ve had the opportunity to be part of the Flying Flea development— An experience that gave me deep insights into EV systems, not just as individual components, but as a complete integrated product. Big thank you to RE management giving me this opportunity and my EV team for all support throughout. Grateful for all the experiences, lessons, and relationships built along the way. As I move on to the next chapte
Murali krishna
Apr 221 min read


Excites to be the part of Royal Enfield's Flying Flea C6 launch
I am excited and proud to be part of the launch of Royal Enfield's Flying Flea C6 🏍️ As motor team lead, happy to share the insights of our integrated motor defining vehicle dynamics and rider experience. 🧲 Peak motor power reaches 15.4 kW. Belt drive ensures smooth delivery. 🧲 0–60 kmph in 3.7 seconds. Top speed reaches 115 kmph. Consequently, the vehicle range is 154 km in Indian Drive Cycle. Traction control and ABS features enhance rider safety. High voltage reduces
Murali krishna
Apr 151 min read
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